London Boulevard in Virtual Reality

For the London Cycling Campaign, Witteveen+Bos has completed a design for the construction of cycle paths along the London Boulevard. The design was developed in 3D and presented and visualised for stakeholders using Virtual Reality (VR) simulations - a good example of participatory design.

The London Boulevard is an envisaged 2-milelong route between East and West London that encourages commuters to walk, cycle, or use public transport. This stretch of road is currently plagued by frequent accidents between motor vehicles and pedestrians and cyclists. The new design therefore provides for separate cycle tracks and safer intersections. The route has been included in plans for the future development of London‘s cycling infrastructure. The Virtual Reality simulation has been nominated for the Best Innovation Award in the Healthy Street Awards 2017 competition.